Brian Nguyen has a GPS tracker on his cell phone in case he needs help, but he always turns it off. "If I want the government to know where I am, I'll let them know," he says.

As more businesses and government agencies hunger for personal data, many people are fighting back. Sure, there's fancy encryption software and phone scramblers available, but many people prefer to wield an arsenal of low-tech, time-honored gestures: deception, denial, stonewalling and occasional pettiness.

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