Trading Net Privacy At E-Checkout
Source: ZDNet - Posted by Dave Wreski   
Privacy Signs are multiplying that online privacy is fast becoming a moot point - at least for shoppers. Americangreetings.com, the second largest retail site on the Web, has a click-through rate on its privacy policy link of 0.009 percent, or 9 in 100,000 visitors. The company had 8.1 million unique visitors in August.. . . Signs are multiplying that online privacy is fast becoming a moot point - at least for shoppers. Americangreetings.com, the second largest retail site on the Web, has a click-through rate on its privacy policy link of 0.009 percent, or 9 in 100,000 visitors. The company had 8.1 million unique visitors in August.

"It's very low," said Nancy Davis, an Americangreetings.com spokeswoman. "It's so low, it's barely statistically significant."

Read this full article at ZDNet

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